Tracking Links: How to Create Tags- Beta Version

Tracking Links allow you to create and manage custom tags for conversion tracking, site analytics, and more. You can easily analyze ticket sales and revenue from different sources such as social media, websites, or promotional campaigns.

🎥 Prefer a quick walkthrough? Watch the video below:

✅ Quick Steps: Create a Tracking Link Tag

1. Log in to your Yapsody account and select your event

2. Go to Promote → Tracking Links
   (or Edit Event → Marketing → Tracking Links)

3. Enter your tag name in the “Enter Tag” field

4. Click “Create Tracking Link Tag”

5. Copy the generated tracking link or QR code

6. Share it on social media, websites, or flyers to track sales

🔹 How to Create a Tracking Link Tag

There are two ways to access the Tracking Links section of your event:

Option 1: From Promote

1. Log in to your account

2. Select your event

3. Hover over Promote (top right)

4. Click on Tracking Links

Option 2: From Event Edit

1. Log in to your Yapsody account

2. Edit your event

3. Click on Marketing

4. Select Tracking Links

Create the Tag

1. Enter your preferred tag name in the “Enter Tag” field

2. Click on “Create Tracking Link Tag”

⚠️ Important Notes

• Maximum 50 characters allowed

• Supports letters, numbers, spaces, and underscores only

• Tag names must be unique within the same event

After Creating the Tag

Once created, you will see a confirmation pop-up with:

• Your Tracking Link

• A QR Code

You can use these to promote your event across:

• Social media

• Websites

• Flyers

⚠️ Important

• Tags cannot be edited or deleted once a sale has been made using that tag

📊 How to View the Tracking Link Report

1. Select your event

2. Hover over Promote

3. Click on Tracking Links

The report will display:

• Tracking Link Tag

• Tickets Sold

• Ticket Revenue

• Discount

• Surcharge

• Total

Export Options

You can download the report in:

• PDF format

• CSV format

🔍 How Tracking Works (Scenarios Explained)

Scenario 1

Action: Customer clicks the tracking link and completes booking
Result: Tag is tracked

Scenario 2

Action: Customer clicks link → adds tickets → continues shopping → completes purchase
Result: Tag tracks the completed transaction

Scenario 3

Action: Customer adds tickets for multiple events
Result: Tag tracks only the event it was created for

Scenario 4

Action: Customer opens two tracking links in different tabs
Result: Tag is attributed to the tab where purchase is completed

Scenario 5

Action: Transaction fails
Result: Tag is not tracked

Scenario 6

Action: Booking completed, then refunded
Result: Ticket count does not decrease in report

Scenario 7

Action: Customer adds tickets → removes → re-adds → completes booking
Result: Tag tracks completed booking

Scenario 8

Action: Customer reaches payment page → returns → completes booking
Result: Tag is tracked

📩 Need Help?

If you still have questions, feel free to reach out to us. We are available via chat and email support 24/7.